Fitted cocktail dresses, clothes you could wear to the Grammys, saris that would make Rihanna swoon – it’s today’s Indian fashion.
Though India is best known for intricate embroideries and embellishments, India’s fashion pack is evolving to keep pace with the country’s own modernistic sensibility. A new crop of designers, while distinctly rooted in the Indian tradition, are playing around with silhouettes and detailing as never before. Pattern making and cuts are their forte, and keeping in mind the growings numbers of global urban Indian women, these designers are making clothes – both Indian as well as western – that can be worn in New York or Nagpur. That certainly makes us happy.
And with Mumbai Fashion week just days away, we hunted down 5 designers we love whose clothes can be worn at a cocktail party in L.A., London and Mumbai. If you’re new to the Indian fashion scene, you may not have heard of these 5, but trust us, you will.
Republic of Brown’s 5 Designers We Love:
1. Amit Aggarwal
A darling of India’s fashion editors, Tarun Tahiliani anointed him a future fashion icon in Vogue India earlier this year. We know why: Amit creates marvelously constructed clothes that never cease to surprise. Read more...
2. Anamika Khanna
The queen of Kolkatta (formerly Calcutta), she’s a favorite of both brides and the cocktail set. With her fluid, somewhat unstructured clothes, Anamika manages to capture east and west in each outfit. Although she hasn’t designed a ready to wear western line in some time, that is set to change. Read more…
3. Anand Kabra
Anand loves to mix things up – to take a basic color and bring it to life, to take what’s dreary and make it a thing of beauty. He turned his back on medicine to pursue a career in fashion and it shows in his meticulous attention to detail. Read more…
4. Aneeth Arora
A graduate of India’s National Institute of Design, in her line Pero, Aneeth Arora puts forth a subtle yet strong sensibility in her designs. Pero’s interpretation of traditional Indian fabrics and techniques, especially fine cotton, has won it many fans including Aamir Khan’s wife Kiran Rao. Read more…
5. Savio Jon
At eleven, Savio learned to sew from his mother, but his love affair with fashion started when he was six – when he fashioned grocery bags into dresses. The Goa based designer has a languid sensibility. Read more…
And because we think sometimes more is more, we tracked down VP and Head of Fashion for IMG India, the man behind the upcoming Lakme Fashion Week (LFW) Sujal Shah, as he gets ready for his final show just days away. Between hanging with models and finalizing logistics he gave us the inside scoop of the state of Fashion in India.
Got a fashionista friend or two? Forward them this story. You’ll get fashion bragging rights for this one.
Story by Gayatri Rangachari Shah